Hollywood Life

Hollywood Life is a multi-faceted entertainment brand. Hollywoodlife.com, the online destination, is the primary focus, complemented by a variety of premium award shows. The brand captures and celebrates the essence of celebrity "Hollywood" lifestyle – news, beauty, fashion, gossip and culture.

The premium entertainment brand hosts four high-profile annual award shows; Young Hollywood Awards, Hollywood Style Awards, Fashion Rocks and Breakthrough of the Year Awards. These events provide an opportunity for Hollywoodlife.com and the celebrity lifestyle it epitomizes to come to life in a vivid way that exemplifies everything that is glamorous about "Hollywood life". They also create an opportunity to capture exclusive digital content that lives beyond the events on partner sites, Hollywoodlife.com, across Mail.com’s other leading online content destinations, and through syndication and global broadcasts.

For details of customized online programs incorporating multi-tiered advertising and sponsorship opportunities, please contact MMC:

advertising@corp.mail.com
sponsorship@corp.mail.com

The HollywoodLife.com Audience

Celebrity-focused, style-minded women, 18-35 years, median age 28, interested in lifestyle, fashion, health and beauty through the lens of celebrity. Hollywoodlife.com is an online destination for followers of the Hollywood scene and celebrity lifestyle. They are looking for more than the day's aggregated round up of celebrity gossip. Hollywood Life appeals to the audience because of its original content, inside track and in-depth reviews on the latest in beauty, fashion, fitness, dating, dining and everything that makes Hollywood lifestyle and particularly the celebrity culture a microcosm of their daily life but with an added dose of glamour and drama.

The audience can access Hollywood Life’s online content on Hollywoodlife.com, and on the home page and entertainment page of the Mail.com portal.

The HollywoodLife.com Team

Bonnie Fuller leads the HollywoodLife.com team. She was appointed as the new President and Editor in Chief in mid-July. Fuller is an industry-leading media executive and magazine innovator with an unparalleled track record of success in transforming brands and publications, such as Us Weekly, Shape, Cosmopolitan, Glamour, and Star magazine. Twice named Editor of the Year by Advertising Age, she has a deep understanding of the female audience, particularly, the 18-35 demo. A regular contributor to HuffingtonPost.com, NYTimes.com, and Adage.com, Fuller is also a prominent figure in the blogosphere, and has been widely credited with sparking the current pop-culture celebrity mania. As a blogger with a significant community of followers, the importance of user interactivity is not lost on Fuller who believes passionately in engaging in a conversation with her online audience. She is well positioned to drive HollywoodLife.com's growth as a vibrant, interactive digital destination for entertainment news and style-minded women, ages 18-35 years.

Recent press:

Huffington Post:
Bonnie Fuller Joins HollywoodLife.com As
Editor-In-Chief And President

NY Times:
Fuller Resurfaces...as Editor in Chief at hollywoodlife.com

The Wrap:
Bonnie Fuller Joins Penske's HollywoodLife

WWD Media:
Bonnie Fuller Returns to Gossip...

Follow HollywoodLife.com on Twitter:
twitter.com/hollywoodlife

Follow HollywoodLife.com on Facebook:
facebook.com/hollywoodlife

Hollywood Life Hosts Premium Annual Award Shows

Hollywood Life hosts a number of premium award shows that enable brands to be part of an integrated program, and participate in high media coverage events, centering on the very best of Hollywood.

Hollywood Life engages with each brand to create an integrated, organic and lasting presence before, during and after each event. The events are a platform to showcase “must have” brands ingrained in the fabric of the lives of celebrities and influencers within the entertainment industry. Exclusive, original content, marketing and publicity reach a national and international audience well beyond the participants at the events to create a community of followers who identify with Hollywood glamour and celebrity lifestyle.

Events cross-collateralize each other with content and viewership to create a valuable portfolio for brand awareness and media delivery among consumers and industry influencers.

Young Hollywood Awards
Hollywood Style Awards
Fashion Rocks
Breakthrough of the Year Awards